Online retailers have a problem. Search is broken, and much of the available inventory is never found by consumers. In fact, 70 per cent of the top 50 grossing US ecommerce sites still require “exact matching” to ensure a product appears in the results.
Today Qubit — the marketing personalization company — has announced at MobileBeat (MB 2017) in San Francisco an exclusive beta program for Aura, an AI-powered solution that is changing how consumers discover the product catalogue on mobile devices.
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