‘For us, mobile is everything’, says Poshmark co-founder Tracy Sun

‘For us, mobile is everything’, says Poshmark co-founder Tracy Sun

Poshmark co-founder Tracy Sun looks back on 2011, the year she and Manish Chandra launched their company, as if it was a different era.

“Instagram had just launched, no one really said ‘selfie,’” said Sun. “Not everyone owned a smartphone yet and people weren’t using them for everything they are today.”

Still, Sun and Chandra made a bet on mobile-only social commerce, a business model for its network of individual seller boutiques, where users can sell used and wholesale items. The business has expanded from a mobile reselling platform to a place where sellers can launch their own brands, or become wholesale partners on behalf of brands. As it’s expanded, it’s remained mobile-only.

Risk Warning:

This article is for information purposes only.

Please remember that financial investments may rise or fall and past performance does not guarantee future performance in respect of income or capital growth; you may not get back the amount you invested.

There is no obligation to purchase anything but, if you decide to do so, you are strongly advised to consult a professional adviser before making any investment decisions.

Leave a Comment

one × one =